Supply chain and procurement are in a state of flux. While leaders across all industries are focusing on many of the same exciting topics – AI, ESG, automation, etc. – the world around us is experiencing uncertainty. But that type of chaos often births innovation. Ivalua NOW is shaped around embracing that innovation.
Ivalua’s global event, which took place in Paris on the 11th and 12th of March, brought together over 1,500 procurement and supply chain professionals at the Carrousel du Louvre. The stunning venue attracted leaders and experts, all of whom were determined to face geopolitical chaos and the race to adopt new technologies. Importantly, that includes ensuring the human side of business remains in focus.
It’s always been the case that supply chain leaders need to adapt in order to thrive, but the key now is also being armed with the right knowledge and tools, which are only becoming more complex. Generative AI is transforming the way we work, but the focus at Ivalua NOW 2026 was on how to apply AI effectively. GenAI is no longer a buzz word: it has real-world practical applications across the supply chain. And that’s what this event – and the whole concept of shaping new horizons – is about.
The technology is real
After the first day of customer and partner meetings, talks, and workshops, the main event kicked off on the following day with an AI video of Alex Saric, Ivalua’s CMO, flying from New York to Paris in his car. Why? “Obviously we had a little fun with technology for our opening video today, but there is a point,” Saric said in his opening speech.
“Our world is rapidly changing how we live, how we work. Technology is having a huge shift. Now the video may seem futuristic – even a little bit outlandish – but actually, all the technology in it is real and available today.”
However, Saric said, while huge change is happening around us, “what is important is maintaining the right balance in our personal and professional lives. We need to embrace the new because it’s exciting; it lets us do much more. And let’s be honest – not embracing it doesn’t mean you’re standing still. It means you’re falling behind as everyone else does embrace it.”
What humans do best
That’s not to say that everything is changing. “We need to preserve the old ways of working as well, especially when it comes to people and relationships,” Saric added. “That’s really critical. Agentic AI is already starting to fundamentally transform how we work, allowing us to make faster, more informed decisions, and freeing us from a lot of the dull and mundane tasks that still consume a huge amount of our day. By doing so, it’s going to allow us to focus on what humans do best: relationships, people, strategy. Now that’s the real promise of the human-agent operating model, which is coming.”
Saric doubled down on the fact that businesses have a choice: they can resist, and watch the future be shaped for them without their input. Or they can be proactive, and start using modern tools the way they want that fits best for their organisation. He added that the aim of Ivalua NOW 2026 was to inspire attendees by showing new innovations, showcasing customers who are succeeding on their journeys, and enabling networking opportunities.
Reshaping the supply chain world
“Your job has never been harder,” said Franck Lheureux, Ivalua’s CEO, said during his keynote address. “But there is hope. You wouldn’t be here otherwise.”
Lheureux posed the questions every supply chain professional in the room is asking themselves: what talent do I need to thrive in today’s agentic world? How do I deal with cyber threats? When and how do I adopt AI for the best? How do I continue to prioritise climate change? How do I fight inflation, costs, and other impediments?
“Your impact has never been greater. You’re a force for good” – Franck Lheureux, CEO
“This is your world,” Lheureux added. “You’re reshaping your job, inventing a better future. Preparing this, a quote by Mahatma Ghandi came to my mind: ‘be the change you wish to see in the world’. You have the power to be the change, as long as you start, as long as you set yourself in motion, and set yourself in a positive direction.
“Your impact has never been greater. You’re a force for good. Every dollar you spend, you have a decisive opportunity to make it a relevant spend. Doing good for people, doing good for suppliers, doing good for your employees, society, and the planet. That’s your superpower. You have the opportunity, you have the technology, you have the appetite. More importantly, you have a mandate to make it happen.”
Acting and reacting
Lheureux inspiring words set the tone for the rest of the day. David Khuat-Duy, Founder and Chief AI Officer at Ivalua, followed with an overview of the agentic AI revolution, and what it means to both Ivalua and supply chain at large. Then, there was an educational talk through Ivalua’s innovations and trends from Pascal Bensoussan, Chief Product Officer.
Deep discussions of cutting-edge ideas and innovations continued through the day. Supply chain leaders from all walks of life presented on digital transformation, how women are driving change within procurement, why the CPO-CIO alliance is so vital, supplier dynamics, sustainability, and of course, many discussions about AI – the benefits, the risks, and beyond.
The type of guidance this event offers is invaluable. Despite the rapid pace of change, and the endless discussions about how best to move forward, forging a clear path is still a challenge. At 2025’s Ivalua NOW event, Lheureux stated that it’s hard to think about and project the future if you’re constantly forced to react on a day-to-day basis. Later in the day at this year’s event, I asked Lheureux what has changed – if anything.
“I sense that our customers have a paradoxical situation to fight the day-to-day constraints they face,” he explained. “What are the levels of a given company to cope with external shock, and still build a strategy for a long-term future? It’s supply chain resilience, and diversifying your supplier portfolio to reduce the dependency on one region.”
Ultimately, the key to moving forward proactively instead of reactively is being unlocked with technology. Lheureux added: “You need the technology to deploy best practice and policies, to shape the world, to shape the future with different results. And AI will still have something to do about it.”
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