The automotive industry is one of the most vulnerable sectors in a time of Trump tariffs and trade wars. Sebastian Dori, Chief Purchasing Officer at PHINIA, has a plan for how procurement can strengthen supply chains and help car makers weather the storm.

Amid ongoing global shifts, trade disputes, and economic instability, building resilient supply chains remains an essential part of the automotive industry. Emerging tariffs now act both as hurdles and prompts, pushing companies to reevaluate their sourcing strategies, cultivate stronger supplier relationships, and boost procurement adaptability. 

The World Trade Organisation forecasts a 3% rise in global trade growth by 2025 driven by easing inflationary pressures. Despite this, trade uncertainty remains constant and conditions unpredictable, meaning this landscape could change rapidly.

Success in automotive will hinge on the ability to anticipate and respond to trade disruptions with speed and precision. Manufacturers and suppliers that prioritise agility, diversify their sourcing, and invest in strategic, long-term supplier relationships will be better equipped to manage volatility. By embedding flexibility into procurement strategies, these companies can enhance resilience, safeguard continuity, and maintain a competitive edge in an increasingly unpredictable global market.

A typical motor vehicle can contain between 15,000 and 25,000 component parts that cross multiple global borders before final assembly. With even small changes in trade agreements, there can be ripple effects across the entire production process. The industry is at a heightened risk of increased costs, delays, regulatory hurdles, and production bottlenecks. These issues can no longer be treated as temporary changes. They must be addressed through proactive risk management and strategic planning.

Modernising procurement practices

Procurement in the automotive industry has been driven by price competitiveness historically. As traditional sourcing models are disrupted by the impact of changes in global trade. Companies are finding a narrow focus on cost reduction can leave them vulnerable to sudden market shifts. Businesses are realising that a more sustainable approach prioritises supplier reliability, transparency, and shared business objectives.

Focusing solely on short-term cost savings in supplier selection, without considering broader factors such as reliability, transparency, and strategic alignment, can expose businesses to unnecessary risk. Cost competitiveness remains an important consideration. However, it must be balanced with a supplier’s ability to support long-term operational continuity and shared business goals. Establishing deeper collaboration with key suppliers helps to ensure a steady flow of high-quality components while safeguarding against unexpected disruptions. A 2023 survey by Deloitte found that 79% of manufacturing executives believe supplier collaboration is critical to supply chain resilience, yet only 43% have structured programmes in place. A strong supplier relationship won’t happen overnight. They need to be an evolving relationship built on mutual investment and a shared vision for growth.

Managing tariff risks

One of the most effective ways to manage tariff-related risks is through structured supplier engagement programs. Tiered supplier relationships — where businesses prioritise partners that demonstrate operational agility, proactive risk management, and long-term investment in innovation — offer a natural buffer against trade uncertainty. Companies that formalise supplier relationships will gain a significant advantage in managing trade-related disruptions.

Supplier engagement programmes create incentives for suppliers to maintain high performance and invest in shared business objectives, from technological innovations to sustainability initiatives. In return, suppliers benefit from greater transparency, access to executive support, and long-term business continuity. This reciprocal approach doesn’t only strengthens the supply chain. It also ensures that companies can pivot more quickly when faced with external disruptions. Manufacturers can future-proof their procurement strategies while fostering stronger, more aligned supplier relationships by integrating a framework that rewards innovation, agility, and reliability.

Adapting through strategy: The evolving role of strategic sourcing

Tariffs also present the chance for the automotive industry to reassess its sourcing strategies and uncover efficiencies. Some organisations are leveraging trade policy shifts to diversify their supplier base. This is also while reducing dependence on single-source suppliers and exploring alternative markets that offer competitive advantages. Nearshoring and regional manufacturing have gained traction as viable solutions, reducing logistics complexities and minimising exposure to volatile trade policies. Investing in regional suppliers not only mitigates risks associated with tariffs but also encourages economic growth in key markets.

At the same time, the growing trend in some areas of the world toward reshoring manufacturing and reducing reliance on imports has the potential to reshape global supply chain dynamics. While this creates opportunities for local industry, it can also lead to constrained global sourcing options, capacity bottlenecks, and intensified competition for domestic supply. Companies must weigh the benefits of proximity and control against rising input costs and potential limitations in supplier availability. Balancing these pressures with strategic diversification remains critical to building long-term supply chain resilience in a more fragmented trade landscape.

Closer supplier collaboration can drive joint innovation efforts, particularly in areas such as value engineering, alternative materials, and localised production. By working together to optimise component designs and streamline manufacturing processes, suppliers and original equipment manufacturers (OEMs) can uncover cost savings that help offset tariff-related expenses. This collaboration encourages suppliers to propose new materials or manufacturing techniques that enhance efficiency and sustainability. Auto companies that take a forward-thinking approach to supplier partnerships will be better positioned to capitalise with shifting trade policies. The auto companies that continue to operate with rigid, transactional relationships will struggle to adapt when new challenges arise.

Sustainability and supply chain resilience: Clash or complement?

A significant part of the conversation around supply chain resilience must also include sustainability and ESG considerations. Per a recent report from BCG and CDP, Scope 3 supply chain emissions were, on average, 26 times greater than their emissions from direct operations. Despite this, Scope 3 emissions continue to be overlooked. Only 15% of corporates have set a supply chain emissions target according to the report.

As regulatory scrutiny on environmental, social, and governance factors increases, supplier selection should consider long-term sustainability commitments. Companies that align procurement strategies with sustainability goals won’t only mitigate financial and regulatory risks. They also position themselves favorably in an industry where environmental impact is under growing scrutiny.

Suppliers with a high share of renewable energy in their mix seemingly managed to get through the European energy crisis in 2022/2023 much better than those relying on gas and oil. Hence embedding sustainability into the supplier relationship framework ensures that resilience is truly built into the supply chain.

The future of automotive supply chains

Disruption is not a new concept in the automotive industry. However, today’s industrial landscape, posed with emerging challenges, offers an opportunity to rethink procurement strategies, and strengthen supply networks. By staying agile and fostering long-term, strategic supplier relationships, companies can position themselves to navigate future trade uncertainties with greater confidence. The key to long-term success lies in transforming unpredictability into strategic advantage. With a focus on collaboration, innovation, and adaptability, the industry can build supply chains that are not only resilient but also prepared to support sustainable growth in the years ahead.

We believe in a personal approach

By working closely with our customers at every step of the way we ensure that we capture the dedication, enthusiasm and passion which has driven change within their organisations and inspire others with motivational real-life stories.